Your Agency Tech Assessment Is Done. Here’s What the Analytics Reveal.
Casey Nelson, Catalyit
Tech Assessment Analytics: What Agencies Should Know
The big picture: If you completed the Agency Tech Assessment, the analytics dashboard turns your answers into actionable insights about your agency’s technology.
Why it matters: The analytics section helps agencies see what they’re doing well, where gaps exist, and how they compare to peers.
How to access it
- Log in to the Agency Tech Assessment
- Go to the Analytics Dashboard (it’s clickable even though it appears grey)
- Explore multiple tabs with insights about your tech stack
The technology roadmap
Your tools are grouped into three levels:
Baseline
Core systems that most agencies should have.
Better
Tools that improve workflow and efficiency.
Beyond
Advanced solutions that drive optimization.
Quick insight:
- Green = highly rated by your agency
- Yellow = average
- Red = low satisfaction (a signal to review)
Compare your tech to other agencies
The dashboard shows how peers are using technology.
Example:
- Only 39% of agencies report using a CRM
- If your agency struggles with pipeline management or communication, that may be a gap worth exploring.
You can also see:
- Which vendors agencies use most
- Average ratings
- Average cost per employee
Filter data to match your agency
You can refine results by:
- Revenue size
- Number of employees
- Lines of business
- Management system
- Location
Bottom line: You can benchmark against agencies that look like yours.
Cybersecurity and AI insights
The analytics section also shows trends in:
Cybersecurity practices
- MFA adoption
- Password management policies
AI usage in agencies
- How agencies are actually using AI tools
- A reality check on adoption versus hype
Integration opportunities
Another tab highlights common integrations between systems.
Example:
If your e-signature tool doesn’t integrate with your management system, you can see:
- Which tools do other agencies integrate
- Which solutions work best with your platform
Key takeaway
The Agency Tech Assessment is not just a survey. It is a living benchmark tool you should update whenever your technology changes.
Best practice:
- Update annually
- Revisit after major tech changes
Final step
Agencies that complete the Tech Assessment can schedule a consulting review with the Catalyit team to:
- Identify quick wins
- Explore better integrations
- Evaluate new technology options
The goal: Turn your tech stack into a strategic advantage.
Start Now
Article: https://catalyit.com/techtips/your-agency-tech-assessment-is-done-heres-what-the-analytics-reveal
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